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What’s behind the Recent Recovery in Clorox Stock?

Adrian Stevens
Updated
What’s behind the Recent Recovery in Clorox Stock?

Clorox is one of only a few CPG companies that have managed to improve volumes as well as pricing. Other major CPG stocks like Procter & Gamble (PG), Kimberly-Clark (KMB), and Colgate-Palmolive (CL) have failed to improve pricing due to the heightened competitive environment. During the fiscal fourth quarter 2018 conference call, Clorox’s management stated that the company is increasing pricing in about 50% of its portfolio, which is expected to offset the negative impact from higher commodity costs.

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