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Amazon Could Use Business Relationships to Drive More Growth

Amazon Could Use Business Relationships to Drive More Growth

Amazon’s (AMZN) idea of creating a credit card product for business shoppers could allow the company to cultivate deeper relationships with businesses. Amazon could then leverage such relationships to expand and diversify its customer base. A larger and more diversified customer base could contribute to more sales at Amazon, not just in its retail division, but also in its entertainment, cloud computing, and lending businesses.