How Baidu Is Leading Alphabet in Business Diversification
Baidu (BIDU) and Alphabet (GOOGL) are working to create new revenue streams outside their core advertising businesses. Baidu’s pursuit of nonadvertising revenue has seen it venture into the development of self-driving vehicles, the sale of cloud services, and the purchase of stakes in companies operating in the nonadvertising industry. For example, Baidu is an anchor investor in Foxconn Industrial Internet, which went public earlier this year.