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Target’s Holiday Sales Exceeded Expectations

Target’s Holiday Sales Exceeded Expectations

Target’s (TGT) sales for the key holiday season exceeded expectations. It reported a 3.4% rise in comparable-store sales (or comps) for the combined November-December 2017 period compared to its earlier estimate of 0%–2% growth. Target’s sales remained positive across all its core product categories, including Apparel, Home, Food & Beverage, Essentials, and Hardlines.