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Orange's Bet on Spain Pays Off With Quarterly Earnings Beat

Angelina Rascouet
Orange's Bet on Spain Pays Off With Quarterly Earnings Beat

Orange SA is taking lessons from a price war in France beyond its home market to Spain, where a push to win subscribers paid off with a second-quarter earnings beat. The French telecom carrier is winning phone, internet and TV customers to the detriment of rivals in Spain, where the entrance of Masmovil Ibercom SA as a fourth operator in 2016 added competitive pressure. Comparable sales rose 1.8 percent for Orange in Spain, where it now has 2.6 million fiber broadband customers, compared with a 0.6 percent gain in France.

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