Not Even Oprah Can Sort Out Apple's Video Mess

Apple Inc. has been cobbling together a collection of expensive web video series (and a movie) as it makes its zillionth attempt to become a little more like Netflix and reduce its reliance on iPhone sales. An articulated strategy for what the company hopes to get out of making its own entertainment programming. Any communication, including to people who are making programs for Apple, on where or how potential viewers will see this Apple programming.