What’s Fueling Netflix’s Subscriber Growth?
Netflix’s (NFLX) subscriber growth keeps beating estimates, even the company’s own estimates. Another positive for the company is that subscriber growth was robust in both 4Q17 and 1Q18 despite hiking subscription rates for its standard plan from $9.99 per month to $10.99 per month in 2017. While Netflix is seeing relatively robust subscriber growth in the US, its domestic market is reaching its saturation point.