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Who Are Twitter’s Data Customers?

Who Are Twitter’s Data Customers?

With data licensing shaping up to be an important part of Twitter’s (TWTR) business, investors may want to know who the company’s data customers are and what they’re using the data for. Twitter has demonstrated through its financial reporting that data licensing is its fastest-growing business, boasting a double-digit growth rate for at least the last five consecutive quarters. While addressing a recent global technology conference organized by UBS, Twitter’s chief financial officer, Ned Segal, also disclosed that Twitter’s data licensing business has a much higher profit margin than the rest of the company’s business.