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United States Fixed vs. Wireless Broadband Market Report 2022: Focus on Demand for New Network Types and the Rationales for Broadband Cord-cutting

Research and Markets
·4-min read
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Dublin, Aug. 11, 2022 (GLOBE NEWSWIRE) -- The "United States Fixed vs. Wireless: Consumers' Shifting Broadband Preferences" report has been added to ResearchAndMarkets.com's offering.

This report examines consumer demand for broadband connectivity, including demand for new network types and the rationales for broadband cord-cutting.

Over the past decade, a growing percentage of US households are connected to the internet but do not receive home internet service from a traditional home internet provider.

The bulk of these consumers are "mobile-only," connected via a smartphone or tablet. With the launch of 5G home internet, and new low-orbit satellite networks, the market is poised for further shifts.

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Key Topics Covered:

Executive Summary

  • Fiber, fixed wireless buildouts set the stage for a Gigabit world.

  • "The quality of my home internet service is more important than the price"

  • Average Download Speed of Home Internet

  • 2017 - 2021 Trends in Home Internet Download Speed

  • Adoption of Multiple Broadband Plans Among Consumer Groups

  • How Consumers Pay for Multiple Plans

  • Employer Paid Home Internet Service

  • Consumers Likely to Cancel Home Internet Service

  • Home Internet Cancellation Reasons

  • Home Internet Service Cancellation Triggers

Fixed vs. Wireless

  • Fixed Internet Households (US)

  • Mobile-Only Households (US)

  • Methods for Consumers Accessing the Internet at Home

  • US Home Internet Service Provider Residential Market Share (2016 - 2021)

  • Satisfaction with Home Internet Service

  • High Intention to Make Changes to Internet Services

  • Reasons for Cancelling the Home Internet Service

  • Reasons for Cancelling the Home Internet Service by Satisfaction Level

  • Download Speed of Home Broadband Service

  • Upload Speed of Home Internet Service

  • Number of Home Broadband Plans Used

  • Number of Home Broadband Plans Used By Age

  • Number of Home Broadband Plans Used By Income

  • Number of Home Broadband Plans Used By Family Size

  • Number of Home Broadband Plans Used By Children at Home

  • Number of Home Broadband Plans Used By Tech Adoption

  • Number of Home Broadband Plans Used By Remote Workers

  • Number of Mobile Broadband Plans Used

  • Number of Mobile Broadband Plans Used By Age

  • Number of Mobile Broadband Plans Used By Income

  • Number of Mobile Broadband Plans Used By Family Size

  • Number of Mobile Broadband Plans Used By Children at Home

  • Number of Mobile Broadband Plans Used By Tech Adoption

  • Number of Mobile Broadband Plans Used By Remote Workers

  • Payment Methods of Home Internet Service

  • Employer Paid Home Internet Service

  • Changes to Home Internet Service in Past 6 Months

  • Standalone Connectivity ARPU, YoY

  • Bundled Connectivity ARPU, YoY

Fixed Home Internet Households

  • Consumer Attitudes Toward Home Internet Services

  • Attitudes towards home internet service by age, income, tech segment, and work status

  • Broadband VAS Received

  • Home Internet Satisfaction by Broadband VAS Received

  • Impact of VAS on Net Promoter Scores

  • Number of Broadband Value-added Services by Broadband Speed

  • Home Internet Satisfaction by Broadband Download Speed

  • Home Internet Satisfaction by Broadband Upload Speed

  • Adoption of Router or Gateway

  • Home Internet Satisfaction by Adoption of Router

  • Home Internet Service Issues Experienced

  • Number of Home Internet Service Issues Experienced

  • Home Internet Satisfaction by Issues Experienced

  • Impact of Technical Issues on Net Promoter Score

  • Reponses to Home Internet Issues

  • Reponses to Home Internet Issues by Age & Tech Adoption

  • Reasons For Upgrading Internet Service

  • Reasons for Upgrading Among Age Groups

  • Reasons for Upgrading Among Households with and without Children at Home

  • Likelihood of Upgrading Broadband Service to 1+ Gbps

  • Likelihood of Upgrading Broadband Service to 1+ Gbps by Age

  • Likelihood of Upgrading Broadband Service to 1+ Gbps by Income

  • Likelihood of Upgrading Broadband Service to 1+ Gbps by Children at Home

  • Likelihood of Upgrading Broadband Service to 1+ Gbps by Tech Adoption

  • Likelihood of Upgrading Speed to 1 Gbps + by Current Broadband Speed

Broadband Cord-Cutters & Cord-Nevers

  • Broadband Cord-Cutters vs. Broadband Cord-Nevers

  • Last Time Subscribed to Home Internet Service

  • Demographic Attributes of Broadband Cord-Cutters and Cord-Nevers

  • Cord-Cutters and Cord-Nevers by Number and Types of CE Devices Owned and Streaming Live Pay-TV Subscription

  • Home Internet Service Cancellation Triggers

  • Churn Reasons by Age

  • Churn Reasons by Income

  • Churn Reasons by Gender

  • Churn Reasons by Tech Adoption

  • Reasons for Not Using Home Internet Service

  • Top Barriers by Age

  • Top Barriers by Income

  • Top Barriers by Gender

  • Top Barriers by Tech Adoption

Mobile Internet Usage Among the Mobile-Only

  • US Mobile Broadband Usage at Home

  • Mobile Broadband at Home

  • Broadband Access Methods Among Mobile-Only Broadband Households

  • Payment Options for Mobile Broadband Service

  • Types of Mobile Service Plan by Devices

  • Mobile Data Plan by Devices Used

  • Monthly Mobile Data Consumption

  • Average Monthly Mobile Data Used

  • Types of Smartphone Hotspot Plan Used

For more information about this report visit https://www.researchandmarkets.com/r/afk84j

CONTACT: CONTACT: ResearchAndMarkets.com Laura Wood, Senior Press Manager press@researchandmarkets.com For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900