Earlier in 2020, KDP started selling McDonald's McCafe in the U.S. as a licensed brand. This partnership allows McDonald's to further grow its grocery store and at-home consumption presence, while KDP gets yet another brand into the Keurig brewer ecosystem. Both McDonald's and Keurig Dr Pepper have brand recognition from consumers, having been in business for decades.
Get ready, change is coming to your Morning Joe at some point soon.
It's been less than two weeks since McDonald's (NYSE: MCD) teamed up with hip-hop superstar Travis Scott for a limited-time promotion, and it could be music to ears of the burger chain's shareholders. The Travis Scott Meal is a $6 combo meal that includes a Quarter Pounder with cheese, bacon, and shredded lettuce; paired up with a Sprite and a medium order of fries alongside a packet of barbecue sauce for dipping. McDonald's hasn't offered up how well the partnership is doing since its Sept. 8 launch, but at least one Wall Street pro is liking what he sees from his channel checks.