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For companies looking to dip a toe into Web3 – or take a cannonball plunge – it can be difficult to know where to start. Underlying technologies such as protocols, wallets and exchanges are still nascent compared with existing financial systems. Web3 adoption has spiked over the past few years, but is still far behind the ubiquity of Web2.
Famed coffee chain Starbucks Corporation (NASDAQ: SBUX) recently laid out some ambitious plans at its 2022 Investor Day, detailing a path to grow its bottom line from 15% to 20% annually over the next several years. Can Starbucks grow revenue fast enough? Starbucks grew comparable-store sales by 5% in 2019, which is arguably the last typical year before the company faced the complexities introduced by the COVID-19 pandemic.