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Amazon to spend $1 billion to deliver Lord of the Rings, NFL content

Yahoo Finance's Brian Sozzi breaks down the stat of the day on Amazon streaming content spending.

Video transcript

BRIAN SOZZI: All right, Amazon is opening its wallet very wide to attract new Prime members as our Stat of the Day shows. $1 billion-- that's how much Morgan Stanley analyst Brian Nowak estimates Amazon will spend to deliver "Lord of the Rings" and NFL on Thursday to Prime members later this year. Nowak thinks this content will help power Amazon shares, 20% higher from current levels.