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A Look at Ford’s 4Q17 Earnings Event

A Look at Ford’s 4Q17 Earnings Event

In September, these vehicle owners started looking for replacement options, which drove Ford’s (F) sales notably higher. This temporary positive trend in US auto demand along with higher fleet sales boosted Ford’s sales in 4Q17. In Ford’s 4Q17 earnings release, its new CEO (chief executive officer) Jim Hackett could announce his plans for 2018 in order to rebuild investor confidence.