McDonald's (MCD) will put an end to its AI drive-thru partnership with IBM (IBM) in late July as many customer complaints over botched orders began to mount. The fast-food chain does have plans to continue implementing AI into its business model down the line. The Morning Brief Anchors Brad Smith and Seana Smith break down the latest developments for McDonald's and what it means for the company moving forward. Catch Yahoo Finance's full interview with Yum! Brands (YUM) Chief Technology Officer Joe Park on how the company is testing AI tools and automation at Taco Bell, Pizza Hut, and KFC locations. For more expert insight and the latest market action, click here to watch this full episode of Morning Brief. This post was written by Nicholas Jacobino
Ever get your McDonald's order mixed up at an AI-powered drive-thru? The experiment behind the fast food giant's current automated order taker will soon be coming to a close. McDonald's confirmed Monday that it decided to end a global partnership with IBM, which has been testing this artificial intelligence technology at select McDonald's drive-thrus since 2021.
McDonald's (MCD) benefits from the robust loyalty program, menu innovation, expansion efforts and global comps growth. However, high costs hurt.